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2793 Results for ‘tiktok’

Marketing on Platforms

How Amazon’s payout structure for influencers puts a spotlight on creators’ low pay

August 31, 2023
Member Exclusive

Media Buying Briefing: How agencies navigate clients scaling back DEI, sustainability efforts

August 5, 2024
Managing Through Crisis

Amid economic pressure, brands usher in Black Friday by trimming deals

November 26, 2025
The Creator Economy

Why the ad industry is redefining what it means to be a creator vs. influencer

November 7, 2024
Member Exclusive

Marketing Briefing: Marketers race to use generative AI tools, find ways to make humans ‘smarter, faster, better’

July 2, 2024
Media

The Sun doubles video’s share of digital revenue to 18% by betting on original programming

September 22, 2025
Sponsored

The state of video advertising: Tracking the evolution of video channels, targeting and technology for brands and agencies

December 4, 2024
Member Exclusive

Media Briefing: What media execs are prioritizing in 2025

January 9, 2025
Business of AI

As AI lawsuits mount, publishers still struggle to block the bots

April 30, 2025
Marketing on Platforms

Cookies, chaos and Chrome: The industry’s spiciest takes on Google’s reckoning

April 29, 2025
Marketing on Platforms

Por qué la apuesta de Cava por la notoriedad de marca implica dar prioridad a los anuncios en streaming

April 24, 2024
Member Exclusive

Future of TV Briefing: Inside the development of Disney’s data clean room

November 8, 2023
Managing Through Crisis

Tariffs, inflation and the ad market’s race for flexibility

February 4, 2025

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