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2378 Results for ‘tiktok’

The Creator Economy

As more creators expand to episodic content, studios want to repurpose and syndicate their shows

February 18, 2025
Social Fragmentation

Marketers adapt to serve niche communities as culture fragments, strays from universal water cooler moments

March 7, 2023
Publishing in the Platform Era

How Betches Media is using short form, vertical video to continue growing in 2023

January 17, 2023
Marketing in Sports

Sports rights owners are embracing YouTube creators as their next media partners

1 hour ago
Beyond Ads

‘Brands are already changing their strategies’: Experts weigh in on TikTok influencer marketing spend

August 22, 2022
Brands in Culture

DTC skincare brand Truly turns to TikTok to reach Gen Z and millennials through short-form videos

September 14, 2022
Brands in Culture

What a second Trump presidential term means for media and advertising

November 7, 2024
Member Exclusive

Future of TV Briefing: Why streaming ad formats are due for an update

January 24, 2024
Experimental Channels

Slim Jim is using its Discord channel to build interest in NFTs, metaverse efforts

June 21, 2023
Super Bowl

How brands and agencies are prepping this year’s hybrid Super Bowl war rooms

February 10, 2023
Brands in Culture

PepsiCo brand Propel is choosing running communities over creators in summer sporting push

June 19, 2024
Marketing on Platforms

Meta, Snapchat, Twitter layoffs spell trouble for agency relationships

March 20, 2023
Audio Anywhere

Georgia-Pacific’s in-house media unit is doubling down on audio streaming

August 21, 2024

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