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2453 Results for ‘tiktok’

Modern Retail

Cómo Zappos está reformulando su programa de influencers para ser más inclusivo

February 16, 2024
Marketing on Platforms

Here’s what the major platforms Meta, TikTok, Twitter, others are likely wishing for this holiday season

December 21, 2022
Member Exclusive

Media Buying Briefing: How agencies are holding themselves accountable to DEI initiatives

March 11, 2024
The Creator Economy

As more creators expand to episodic content, studios want to repurpose and syndicate their shows

February 18, 2025
Beyond Ads

The NFL hopes Gen Z influencers will convince people to sign up for the NFL Sunday Ticket

May 8, 2023
Marketing on Platforms

Can Meta remain the ‘holy grail of paid advertising’ with challenges, challengers and Advantage+?

June 8, 2023
Member Exclusive

Marketing Briefing: Meta continues to scoop up Black Friday and Cyber Monday ad budgets but TikTok tests are happening

November 22, 2022
Social Fragmentation

When social media platforms start to look alike, the key differentiator is in their roots

March 10, 2023
Social Fragmentation

Content creators say they struggle to keep up with their audiences as social media platforms evolve

March 9, 2023
Member Exclusive

Future of TV Briefing: Short-form video rev-share options mount but have yet to amount to much

May 10, 2023
Brands in Culture

Cómo una asociación con el mariscal de campo de los 49ers Brock Purdy muestra la evolución de la publicidad local de los concesionarios de automóviles

September 13, 2023
Retail Revolution

As demand for thrifted fashion grows, eBay hopes two-pronged strategy will defend market position

May 24, 2024
Member Exclusive

Future of TV Briefing: How programmatic may shake up the traditional upfront model this year

March 29, 2023

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