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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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    2377 Results for ‘tiktok’
  • Super Bowl

    Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2024

    February 6, 2024
  • Member Exclusive

    Marketing Briefing: ‘Volume and speed of content creation’ for TikTok has marketers considering lead agencies for the platform

    August 15, 2023
  • Member Exclusive

    Future of TV Briefing: How TV and streaming companies’ advertising businesses fared in Q1 2024

    May 29, 2024
  • CMO Strategies

    CMO Strategies: A playbook for marketing channels

    August 27, 2024
  • Brands in Culture

    Broadcasters and advertisers expected a lot from the Olympics — was it worth it?

    September 18, 2024
  • TikTok
    Español

    Cómo han asimilado los profesionales del marketing la propuesta de TikTok Shop

    September 20, 2023
  • Marketing on Platforms

    Snap sees growth opportunity in SMBs

    February 12, 2025
  • Modern Retail

    “Invertiremos cada vez más en redes sociales”: Mark Barrocas, CEO de SharkNinja, sobre su paso de los infomerciales a TikTok

    January 25, 2024
  • beauty stand
    Glossy

    Prada Beauty llegará a los consumidores estadounidenses de la mano de Sofia Richie Grainge y Sephora

    February 15, 2024
  • Super Bowl

    Inside the debut Super Bowl strategies of Häagen-Dazs, Duracell and MSC Cruises

    February 5, 2025
  • Generative AI

    Meta’s AI ad plan raises stakes – even if creative execs are shrugging it off

    June 9, 2025
  • Member Exclusive

    Marketing Briefing: How Fanta is modernizing its brand to appeal to Gen Z

    February 20, 2024
  • Business of TV

    Applebee’s joins advertisers hoping a post-Taylor Swift NFL can convert viewers into buyers

    September 5, 2024
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