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‘Identity is the qualifier for AI’: Publicis’ $2.2 billion LiveRamp deal is a bet that whoever controls the data owns the AI era
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2613
Results for ‘tiktok’
Marketing
Best Buy, Lowe’s chief marketing officers explain why they launched new influencer programs
July 4, 2025
The Creator Economy
David’s Bridal invests in its creator strategy as part of its post-bankruptcy comeback
April 21, 2026
The Creator Economy
Creators are left wanting more from Spotify’s push to video
December 11, 2024
Beyond Ads
A deep(er) dive into DeepSeek’s privacy policies
January 29, 2025
Member Exclusive
Media Buying Briefing: With Aquila testing its wings, media agencies pay close attention to their clients’ work
September 22, 2025
Media Buying
Some creators don’t see immediate value in Instagram’s controversial ‘Shop the Look’ AI test
March 18, 2026
Marketing on Platforms
BeReal launches its ad business in the U.S. just as others pull back
April 10, 2025
The Business of AI
Meta’s AI ad plan raises stakes – even if creative execs are shrugging it off
June 9, 2025
Member Exclusive
Future of TV Briefing: Sports throws a curveball in advertisers’ streaming investments
July 30, 2025
Modern Retail
Los anuncios de TikTok Shop emergen en Google Shopping
February 28, 2024
Member Exclusive
Future of Marketing Briefing: X claims an ad comeback, reality proves out a different thesis
January 16, 2026
Member Exclusive
Future of Marketing Briefing: The brands winning at AI started with process not tech
May 15, 2026
Marketing on Platforms
While advertisers are playing it cool, they’re hesitant to unleash their budgets on TikTok
March 18, 2024
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