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2435 Results for ‘tiktok’

The Creator Economy

‘The game requires you to show up in different pockets’: As working with creators is normalized, marketers tweak how they approach doing so

May 9, 2022
Brands in Culture

Con el aumento de las demandas por publicidad engañosa, las marcas se arriesgan a dañar su imagen a largo plazo

February 24, 2023
Marketing on Platforms

‘Going through the whole marketing funnel’: Why L’Oréal is turning to TikTok for commerce boost

June 7, 2021
Member Exclusive

Marketing Briefing: ‘We’ve had to pivot, pause, and adjust’: How supply chain issues are causing marketers to change Q4 and holiday advertising plans

October 19, 2021
Brands in Culture

Why Fidelity is hiking metaverse position in bid for young investors who may, or may not, be there

April 22, 2022
Member Exclusive

Media Buying Briefing: Media agencies look to Web3, influencers to grow content marketing

October 31, 2022
Member Exclusive

Media Briefing: How the digital media industry spent the summer

September 8, 2022
Retail Revolution

‘There’s still more value there’: Why a DTC baby brand is dedicating more than half of its ad spend to paid search

April 8, 2022
Member Exclusive

Media Briefing: Podcast publishers are using YouTube Shorts as a way to attract new audiences

February 16, 2023
Member Exclusive

Marketing Briefing: ‘A very nervous bunch of CMOs’: How the ripple effects of the current uncertainty is affecting the ad industry

August 9, 2022
Member Exclusive

Marketing Briefing: ‘Trifecta of industry buzz’: Marketers remain bullish on TikTok despite rising costs

June 15, 2021
Awards

HBO Max, Degree and Verizon are among the 2021 Digiday Awards finalists

October 26, 2021
Member Exclusive

Future of TV Briefing: 5 questions that will shape the future of TV in 2022

January 5, 2022

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