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2881 Results for ‘metrics’

Sponsored

The advertiser’s guide to brand metrics

October 4, 2022
Member Exclusive

Media Briefing: The media industry’s top takeaways from 2023

December 21, 2023
The Creator Economy

Marketers focus on competitive analysis to grow their influencer marketing strategies

May 14, 2024
Sponsored

How local advertisers are breaking through in a fragmented media landscape

September 10, 2025
Retail Media Rewritten

‘The easy dollars are gone’: Retail media faces new tests as it nears maturity

September 9, 2025
Brands in Culture

Puma’s AI head says the brand is still giving ‘the keys to the consumer’ as it invests in digital concierge

April 17, 2026
WTF Series

WTF is ad tech curation?

December 16, 2024
The Programmatic Marketer

The case for and against made-for-advertising sites

August 14, 2023
Member Exclusive

Future of Marketing Briefing: The case for and against an agency subscription remuneration model

February 27, 2026
The Creator Economy

Roblox’s ad expansion sparks backlash from creator studios

March 10, 2025
Member Exclusive

Marketing Briefing: As influencer marketing RFPs mature, measurement, attribution and emerging trend strategies come into focus

January 23, 2024
Sponsored

Why brands are relying on multi-screen attribution insights

May 23, 2024
Beyond Ads

Outbrain co-CEO David Kostman: ‘Advertisers are looking to consolidate spend with fewer partners’

June 14, 2023

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