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2887 Results for ‘metrics’

Sponsored

Everything is branding: The expanding influence of the CMO

April 18, 2017
Future of TV

How food brand Tasty is a template for BuzzFeed’s vertical expansion

May 22, 2017
Sponsored

With omnichannel, you’re only as good as what you can measure

January 30, 2017
The Programmatic Marketer

The rise of the digital advertising truther

March 1, 2017
Marketing on Platforms

OH at the Digiday Brand Summit: ‘We have a power struggle’

April 20, 2017
Subscriptions

The Times of London leans on Facebook video to drive subscriptions

March 1, 2017
Publishing in the Platform Era

Facebook’s metrics blunder causes publishers to fret, too

November 22, 2016
Publishing in the Platform Era

How Business Insider’s distributed brand Insider is diversifying from Facebook

April 18, 2017
Marketing on Platforms

How Birchbox, Carnival Cruise and more use the Instagram album feature

February 28, 2017
Marketing on Platforms

Snapchat parent’s IPO paperwork, annotated

February 2, 2017
Sponsored

Click fraud, ad blockers and fake news: How programmatic became problematic

April 25, 2017
Future of TV

How the Financial Times gets people to share more videos

March 23, 2017
Sponsored

“No one likes to be surprised by the bill”: Bringing buyers into the header bidding conversation

February 23, 2017

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