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Omnicom lands Coca-Cola’s North American media business, as WPP retains its global remit
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Limited spots remain:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
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2561
Results for ‘global creative’
Member Exclusive
Pitch deck: How Google is responding to advertisers’ concerns about AI Max
September 17, 2025
Business of AI
OpenAI is hiring engineers, not ad sellers, first to build its ad business
January 21, 2026
The Creator Economy
‘It scared the hell out of me’: What brands have learned from creator partnerships
October 2, 2026
Evolving Agencies
WPP’s turbulent 2025: Inside the reorgs, financial woes, and new leadership under Cindy Rose
December 2, 2025
Business of AI
When CMOs pay for agents not agencies: S4 Capital’s AI gambit
September 16, 2025
Member Exclusive
Media Buying Briefing: Omnicom Media execs begin their pitch outreach ahead of an expected new-business glut
December 22, 2025
Retail Media Rewritten
JanSport bets on ‘weirdly relatable’ content for its TikTok-driven back-to-school campaign
July 25, 2025
Business of AI
How AI could shape content and ads in 2025
January 2, 2025
The Creator Economy
Creators are leveraging CTV channels as added value for sponsorship deals
September 8, 2025
Evolving Agencies
In AI and data, WPP Media revives a playbook it thinks it can finally win
August 14, 2025
Future of Measurement
Nielsen enhances its cross-platform offering with attention metrics from Adelaide
October 7, 2025
Member Exclusive
Media Buying Briefing: Handicapping the 2025 national ad marketplace, from an investment POV
January 20, 2025
The Creator Economy
In Graphic Detail: The state of streaming highlights the power of creators
July 6, 2026
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