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12142 Results for ‘data’

Member Exclusive

Ad Tech Briefing: The downstream implications of Publicis Groupe’s $2.2 billion bet on LiveRamp

May 18, 2026
Work Life

Workforce data, smarter AI integration among greatest workplace priorities in the new year

December 10, 2025
AI Revenue Generation

Before AI can think for Immediate Media, it needs clean data to think with

November 5, 2025
Member Exclusive

Ad Tech Briefing: Digital Omnibus is about to land — here’s what it means for GDPR, and the future of ad targeting

November 18, 2025
Marketing on Platforms

OpenAI’s ChatGPT ads get its first conversion API partner in LiveRamp

June 10, 2026
The Business of AI

Publishers are hunting for AI prompt data — now they’re starting to get it from third-party companies

December 15, 2025
Sponsored

How purchase data is redefining TV ad performance and driving revenue

April 2, 2026
The Creator Economy

A new studio is betting Hollywood talent and first-party data will reshape creator monetization

March 16, 2026
The Business of AI

In Graphic Detail: New data shows publishers face growing AI bot, third-party scraper activity

April 13, 2026
The Business of AI

In Graphic Detail: How AI search is changing brand visibility

October 29, 2025
The Business of AI

Measuring Google’s AI Overviews’ impact: Why keyword data is more telling than CTRs for publishers

March 19, 2025
The Programmatic Marketer

‘We don’t care if you don’t use our UX anymore’: Yahoo recasts its DSP as a data backbone for the agentic world

January 15, 2026
Retail Revolution

Walmart’s expanded data offering to agencies and advertisers gets closer to self-serve

April 28, 2026

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