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19953 Results for ‘branding’

Sponsored

How brands are harnessing full-funnel measurement for growth

December 7, 2022
The Creator Economy

Marketers increasingly pressured to show their creator spend is worth it — with harder metrics

August 21, 2025
The Business of AI

Who owns agentic workflows? Agencies struggle to govern new tools as marketing budgets surge

May 20, 2026
The Creator Economy

Podcast companies turn to live events to capture growing advertiser spend

July 4, 2025
Member Exclusive

Digiday Programmatic Marketing Summit May Recap: How marketers are navigating agentic ad buying

May 15, 2026
Brands in Culture

Why the Sundance Film Festival is becoming more important for marketers

January 24, 2025
Digiday @ SXSW

How marketers at FX, Paramount and Criterion feel about experiential at SXSW

March 13, 2025
Sponsored

Why legacy media mix models are failing marketers — and what should replace them

April 30, 2025
Member Exclusive

Future of Marketing Briefing: The tells and flops that will define Omnicom-IPG mega holdco

November 28, 2025
Sponsored

How creators use automation tools to deliver authentic, monetizable content

April 10, 2025
Member Exclusive

Media Briefing: Affiliate isn’t dead, say publishers – but it must evolve in the AI era

June 5, 2025
The Business of AI

How Tree Hut used AI to turn customer feedback into product insights and quadruple social engagement

February 3, 2026
Beyond Ads

Inside SAG-AFTRA’s new deal with video platform Cameo

June 1, 2023

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