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1223 Results for ‘Wall Street Journal’

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Future of TV Briefing: TV upfront focus flexes to fluidity

April 12, 2023
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Media Briefing: Publisher CROs say Q3 ad revenue is pacing up but advertisers are looking past Q4

August 24, 2023
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Media Briefing: Publishers’ Q4 earnings indicate the worst is not yet behind them

March 16, 2023
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Publisher strategies: How publishers are optimizing revenue streams

April 9, 2024
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Media Briefing: The media industry’s top takeaways of 2022

December 22, 2022
Navigating Economic Instability

How the social traffic that gave life to BuzzFeed News ultimately led to its demise

April 24, 2023
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Media Briefing: How The Athletic used the World Cup as a kick off for its advertising business

December 15, 2022
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Future of TV Briefing: Short-form video rev-share options mount but have yet to amount to much

May 10, 2023
Marketing on Platforms

De todas las preocupaciones que los profesionales del marketing pueden (o no) tener sobre TikTok en este momento, el píxel no es una de ellas

March 29, 2023
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Media Briefing: The case for, and against, paid subscription trials

July 27, 2023
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Future of TV Briefing: YouTube makes its case for the TV ad industry’s measurement makeover

March 8, 2023
Digiday @ Advertising Week

Advertising Week Briefing: Why marketers are using brevity to get Gen Z’s attention

October 18, 2022
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Media Briefing: For some publishers, Google referral traffic is down

November 30, 2023

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