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Electronic Arts has built its own ad server in a renewed push for ad dollars
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    754 Results for ‘DSPs’
  • The Programmatic Marketer

    Agencies push curation upstream, reclaiming control of the programmatic bidstream

    December 10, 2025
  • Audio Anywhere

    Amazon is dialing up its DSP in pact with SiriusXM 

    September 16, 2025
  • Member Exclusive

    Ad Tech Briefing: Yahoo pairs with Kochava to pitch ‘agentic’ DSP workflows

    May 5, 2026
  • Brand Safety

    Advertisers are calling for full URL-level campaign reporting, and DSPs are responding in different ways

    March 10, 2025
  • Google on Trial

    Decoding the jargon behind Google’s antitrust ad tech trial: a glossary for the confused

    September 11, 2024
  • Sponsored

    Why DSP technology isn’t the future of TV advertising

    July 25, 2024
  • Roblox programmatic advertising
    Gaming & Esports

    Roblox is starting to take programmatic advertising more seriously

    October 2, 2024
  • Member Exclusive

    Future of TV Briefing: CTV ad buyers say ‘the math isn’t mathing’ with sell-side shadiness, ad tech fees

    July 23, 2025
  • Member Exclusive

    Ad Tech Briefing: Amazon launches MCP server for agent-driven advertising

    February 3, 2026
  • Member Exclusive

    Ad Tech Briefing: Consolidation in a ‘Hunger Games scenario’ – and a true loss for the industry

    January 20, 2026
  • Marketing on Platforms

    With Microsoft in tow, Amazon’s DSP tightens its grip on the open web

    October 7, 2025
  • A red-toned GIF of a TV screen with shifting static in pink, yellow, and red, representing the evolving landscape of biddable CTV and its dynamic, data-driven ad opportunities.
    Digiday Programmatic Marketing Summit

    Programmatic agency execs speak out on CTV transparency

    December 15, 2025
  • The Programmatic Marketer

    WPP CFO says The Trade Desk operates in a smaller slice of the ad market

    April 29, 2026
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