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754
Results for ‘DSPs’
Digiday+ Future of TV Briefing
Future of TV Briefing: Sneak peek at Future of TV Week
April 19, 2023
The Programmatic Marketer
The Trade Desk takes aim at Google’s Open Bidding with OpenPath launch
February 15, 2022
The Programmatic Publisher
The Trade Desk weathers Q1 headwinds with $315 million in revenues marking a 43% increase
May 11, 2022
The Programmatic Publisher
True to form, sports publisher Minute Media has built its own SSP
September 16, 2022
Life Beyond the Cookie
As Google’s demise of third-party cookies drags, debate over seller-defined audiences hardens
August 5, 2022
Data Regulation
YouTube’s competition remedies spark debate on potential future concessions
June 14, 2022
The Programmatic Publisher
‘Masters of our domain’: Vox Media launches its own SSP
June 7, 2022
The Programmatic Marketer
‘Still getting started’: Coca-Cola’s candid progress report on its in-house plan
May 27, 2022
Marketing on Platforms
Existe incertidumbre, pero el pacto entre Microsoft y Netflix es la visión más clara a sus intenciones en materia de tecnología publicitaria
July 29, 2022
Member Exclusive
CMO Strategies: Mapping display trends across site and newsletter advertising — direct and programmatic
August 16, 2023
Marketing on Platforms
Tinuiti Report: Facebook still in hot demand with clients, despite Apple ATT hit
January 21, 2022
The Programmatic Marketer
Dysfunctional dynamics continue to blight ad tech’s prospects
March 15, 2022
Member Exclusive
Media Buying Briefing: How messed up is the CTV marketplace? Bad enough that efforts are being made to fix it
November 1, 2021
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