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754 Results for ‘DSPs’

Sponsored

How ad tech is positioning itself for success in sustainable programmatic ecosystems

October 10, 2022
Member Exclusive

Media Briefing: Buyers say the MFA panic is over – but not forgotten

February 8, 2024
Retail Revolution

How retail media is creating a ‘Bermuda Triangle’ relationship between retailers, marketers and media agencies

May 18, 2023
Member Exclusive

CMO Strategies: A guide to marketers’ success metrics for ad-supported streamers, including Netflix, Prime Video and Roku

May 1, 2025
The Programmatic Publisher

How Reset Digital’s new programmatic marketplace aims to help Black-owned newspapers sustainably grow

February 21, 2023
The Commerce Media Era

Dollar General’s CMO on how its retail media network reaches rural shoppers

May 3, 2023
The Programmatic Marketer

How will MediaMath’s new owners Infillion chart the long road ahead after its $22 million acquisition?

August 29, 2023
The Programmatic Marketer

The MFA uproar puts curation of programmatic advertising in the spotlight

August 28, 2023
Member Exclusive

Media Buying Briefing: Agencies expand their DEI goals and offer their expertise to clients

August 21, 2023
Member Exclusive

Media Buying Briefing: Agencies’ views for and against bid shading

September 18, 2023
Member Exclusive

Media Buying Briefing: Why buyers think VideoAmp has a jump in the alternative TV measurement race

June 5, 2023
Sponsored

How programmatic is bridging the gap between linear and CTV/OTT in 2023

December 13, 2022
The Programmatic Marketer

PubMatic adopts Adelaide’s attention metrics to create ‘supply chain 2.0’

December 16, 2022

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