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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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775
Results for ‘"pivot to video"’
Future of TV
Rather than viral hits, Insider has shifted its video strategy to focus on shows
July 19, 2019
Member Exclusive
European publishers’ pivot to video continues, albeit less aggressively
March 8, 2018
Member Exclusive
Sellers.json, ITP, data clean rooms, bid translation: A guide to ad tech’s big issues
September 11, 2019
Publishing in the Platform Era
‘Beyond nine lives’: Salon’s new owners look to trim costs as they seek easy profit
May 20, 2019
Publishing in the Platform Era
The age of the operator: What the new cluster of digital-media acquirers are doing differently
October 17, 2019
Content & Commerce
How PopSugar built an Instagram tool that helps retailers with their e-commerce
July 3, 2019
Marketing on Platforms
Gatorade now has a ‘video everywhere’ media strategy — and a new AR Snapchat lens
June 17, 2019
Audio Anywhere
Note To Self’s Manoush Zomorodi: Podcasting needs to experiment with new revenue models
April 23, 2019
Future of TV
Why Mailchimp is producing more marketing in-house
July 29, 2019
Member Exclusive
‘It’s just not what people go to Facebook for’: Despite struggles, Facebook isn’t giving up on Watch
April 9, 2019
Publishing in the Platform Era
The Washington Post is starting a channel on Amazon-owned Twitch
July 16, 2018
The Programmatic Marketer
Ally Financial CMO Andrea Brimmer: Bringing programmatic in-house has saved us a lot of money
October 4, 2019
Member Exclusive
Digiday Research: European publishers’ top video platforms
July 9, 2018
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