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TikTok rebrands its advertiser pitch around full-funnel ambition
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Results for ‘"pivot to video"’
Member Exclusive
Digiday Research: 62 percent of publishers plan to spend more on video production
February 21, 2019
Member Exclusive
‘The industry will be transformed’: The FT’s guide to making money from virtual events
May 7, 2020
Member Exclusive
Why NBCU’s Peacock’s muted debut could be a plus in the long run
April 22, 2020
Marketing
How sports broadcasters are adapting to game cancelations
March 20, 2020
Member Exclusive
5 questions about Microsoft’s plans for TikTok
August 5, 2020
Subscriptions
Publishers face difficult tradeoff in making coronavirus coverage free
March 19, 2020
Member Exclusive
After a rough start, Quibi faces a challenge: How to promote its shows
May 20, 2020
Media
Bleacher Report’s Sam Toles on building franchises that last
March 3, 2020
Member Exclusive
‘They are going to be the last to get cut’: Why Google and Facebook aren’t having as bad a crisis as the rest of the online ad industry
May 5, 2020
Media
The latest YouTube brand safety ‘crisis’ shows advertisers are taking a more nuanced approach
January 21, 2020
Media
Deep Dive: How publishers must adapt to the new normal
July 6, 2020
Future of Work
Deep Dive: How companies and their employees are facing the future of work
September 1, 2020
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Why it’s not all doom and gloom in digital media
March 25, 2019
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