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3188 Results for ‘ survey’

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How to understand emerging shopper personas this holiday season

October 13, 2022
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Digiday+ Research: Publishers kick ad sales activations into high gear ahead of anticipated slow holiday

November 3, 2022
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Digiday+ Research: Marketers plan to take more of their ad dollars to TikTok, Instagram for their holiday marketing

December 13, 2022
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Media Buying Briefing: A look at agencies’ holiday spending strategies this year

November 27, 2023
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Media Buying Briefing: What holding companies’ 2023 earnings (so far) tell us about their future

February 12, 2024
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Research Briefing: Retailers aim to build their retail media networks, but Amazon remains main player

August 10, 2023
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Gaining Complete Confidence in Your CTV Investment

January 20, 2023
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Marketing Briefing: Madison Avenue, Hollywood get closer, with marketers more ‘open to bigger investments’ in entertainment

March 5, 2024
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Digiday+ Research roundup: Cookies, platforms and the economy ruled 2022

December 28, 2022
Future of Measurement

Influencer agency adopts brand lift metrics across campaigns to address measurement challenges

September 28, 2023
The Business of AI

How Adobe is adding new generative AI tools for enterprise clients and everyday users

June 9, 2023
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Advanced ad targeting and personalization are elevating advertisers’ retail media campaigns

August 30, 2023
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Digiday+ Research: What are publishers’ priorities heading into Q4?

September 23, 2022

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