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Electronic Arts has built its own ad server in a renewed push for ad dollars
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Results for ‘ sales’
Marketing on Platforms
Amazon’s upfront debut crowns its courtship of adland
May 15, 2024
Member Exclusive
Digiday+ Research deep dive: Agency spending on TikTok sees a sharp decline
March 29, 2024
Publishing in the Platform Era
LinkedIn’s publisher revenue share program is entering its next phase
June 5, 2024
Digiday Media Buying Summit
Agency execs balance automation and strategy with new ad formats
October 17, 2024
The Business of AI
Agencies are racing to offer zero-click analysis tools, but monetizing them isn’t easy
November 17, 2025
Digiday+ Media Buying Briefing
Media Buying Briefing: How the upfront has changed over the last 30 years
May 20, 2024
Digiday Awards
Financial Times, MiQ and Uber Advertising are 2024 Digiday Awards Europe finalists
January 14, 2025
Navigating Economic Instability
Publishers report Q1 ad revenue is pacing 10-25% behind forecasts
January 27, 2023
Retail Revolution
Advertisers push to standardize real-time auctions in retail media
May 6, 2025
The Programmatic Marketer
Queries mount as The Trade Desk takes an unprecedented step into TV’s adland
November 21, 2024
Navigating Economic Instability
The rundown: How Trump’s tariffs could put marketers in a recession frame of mind
February 11, 2025
Member Exclusive
Research Briefing: RMNs vie for ad dollars, but marketers are unsure where to spend
April 4, 2024
Marketing on Platforms
OpenAI’s ChatGPT ads get its first conversion API partner in LiveRamp
June 10, 2026
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