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Electronic Arts has built its own ad server in a renewed push for ad dollars
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2463
Results for ‘ online engagement’
Sponsored
Why the lines between digital advertising and direct mail are blurring
June 26, 2024
Member Exclusive
CMO Strategies: Marketers from Georgia-Pacific to Samsung weigh in on display ad strategies, success metrics and challenges
May 28, 2025
Sponsored
The AI traffic cliff is proving why revenue resilience matters
November 19, 2025
The Business of AI
In Graphic Detail: How AI is changing search and advertising
May 5, 2025
Subscriptions
How The Financial Times is betting on personality-led vodcasts as its next subscription lever
April 22, 2026
Sponsored
How AI and contextual targeting help gain voter attention for the 2024 election
July 3, 2024
The Creator Economy
How influencer agencies vet and navigate past fake influencers and followers
June 12, 2024
Member Exclusive
Media Briefing: Publishers turn to vertical video to compete with creators and grow ad revenue in 2026
December 4, 2025
Beyond Ads
Sam’s Club sees initial success with digital checkout
June 27, 2025
Marketing on Platforms
OpenAI makes it easier to run shopping ads in ChatGPT
May 12, 2026
Digiday Awards
Digitas, Five Below and January Digital are among the 2026 Future Leader Awards Winners
May 5, 2026
Marketing on Platforms
‘There was a conversation’: Vita Coco rides out TikTok U.S. uncertainty with its safety nets built
February 2, 2026
Retail Revolution
JanSport bets on ‘weirdly relatable’ content for its TikTok-driven back-to-school campaign
July 25, 2025
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