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5080
Results for ‘ online advertising’
The Programmatic Marketer
The Trade Desk takes aim at Google’s Open Bidding with OpenPath launch
February 15, 2022
Sponsored
How marketers are evaluating data partners for privacy and performance
March 15, 2022
Marketing on Platforms
‘Out of the innovation bucket’: TikTok’s share of dollars grows the further it goes down the marketing funnel
April 4, 2022
Beyond Ads
In graphic detail: What trends we can see from publisher 2021 earnings reports
April 4, 2022
Marketing
‘The most significant investment for us this year’: Why Merrell footwear is dedicating half of its ad spend to digital video
March 23, 2022
Content & Commerce
Marie Claire expands shopping hub from the U.K. to the U.S.
March 16, 2022
Content & Commerce
How Apartment Therapy is using commerce to link the virtual and in-person elements of its hybrid Small/Cool event
April 26, 2022
The Programmatic Marketer
As ad tech surges, challenges remain — and not just from the coronavirus pandemic
January 5, 2021
The Programmatic Publisher
Brian O’Kelley: ‘Our model is to get buyers to make emissions part of their spending decisions’
March 15, 2022
Member Exclusive
Media Buying Briefing: The ANA’s cross-media measurement effort is taking too long say agencies
May 9, 2022
Member Exclusive
Media Buying Briefing: Catalina edges deeper into media territory with new Blockgraph partnership, and others
January 10, 2022
Data & Privacy
As the FTC begins its lawsuit against Kochava, some see the ‘warning sign’ to ad-tech while others see an uphill battle
August 31, 2022
Data & Privacy
IAB Tech Lab unveils new working group to tackle evolving consent frameworks
February 7, 2022
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