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5076
Results for ‘ online advertising’
Marketing on Platforms
Why KFC worked with Google to create a marketing strategy for its app
July 27, 2022
Member Exclusive
Future of TV Briefing: TikTok’s revenue-sharing terms are turning off some creators
January 18, 2023
Data & Privacy
CMOs are on their toes and not conducting ‘business as usual’ as data privacy regulators get more assertive
October 10, 2022
Member Exclusive
Media Buying Briefing: Where media agencies will focus their energies this year
January 2, 2023
Beyond Ads
How Pepsi is putting the spotlight on Black-owned restaurants with its marketing dollars
October 31, 2022
Brands in Culture
How a DTC orthotics brand is advertising to people ‘while they’re walking’ to get in front of them ‘when they feel foot pain’
September 2, 2022
Strategizing for the Future
ChatGPT’s arrival accelerates lifestyle publishers’ move away from SEO-driven content
February 22, 2023
Audio Anywhere
Why marketers see audio as a ‘strong format’ worth investing in next year
September 12, 2022
Sponsored
Live shopping promises stronger brand-consumer connections in 2023
February 17, 2023
Member Exclusive
Media Briefing: Some publishers are changing event timelines to appeal to advertisers
January 19, 2023
Sponsored
The state of publisher audiences: Building stronger connections between publishers and Gen Z and young millennial audiences
January 21, 2024
Marketing on Platforms
TikTok continues to be a brand marketer darling despite its geopolitical dramas
October 11, 2022
Media
Tastemade teams up with Blavity to create video vertical centered on Black food culture
August 26, 2022
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