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20209 Results for ‘ markets’

Brands in Culture

Coca-Cola continuará sus esfuerzos de IA generativa con un impulso de marketing en la temporada navideña

November 30, 2023
Sponsored

In the wake of the Universal Analytics sunset, marketers are suddenly flush with options

March 14, 2023
Member Exclusive

Research Briefing: News publishers reach Gen Z on social platforms

January 11, 2024
The Programmatic Publisher

News publishers lament the role of verification firms in the programmatic market

March 14, 2023
Member Exclusive

Research Briefing: BuzzFeed pivots business to AI media and tech as publishers increase use of AI

April 18, 2024
Sponsored

The state of affiliate marketing for publishers in 2022

November 29, 2022
Brands in Culture

Exclusiva: Netflix revela el secreto del éxito de las producciones españolas y por qué hay estrategias de marketing para cada una

March 11, 2024
Navigating Economic Instability

What’s going on with the media and advertising industries at 2023’s midway point

July 4, 2023
The Sports Marketing Playbook

Lay’s uses WhatsApp to create a group chat for World Cup fans

March 16, 2026
Member Exclusive

Marketing Briefing: TikTok is making search a bigger focus, but marketers, agency execs say it’s early days

January 24, 2023
Modern Retail

‘Una construcción sin caducidad’: Detrás de la campaña global de marketing Prime de Amazon

September 6, 2023
The Programmatic Marketer

‘Trust issue is the core’: Marketers balance skepticism with utilization of AI-media buying on platforms

June 12, 2023
Evolving Agencies

Sometimes agencies need an agency — rather, a media execution partner — to get the job done

October 26, 2023

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