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20209 Results for ‘ markets’

Navigating Economic Instability

Some B2B agencies see a spike in business as market conditions remain unclear

April 6, 2023
Glossy

Neiman Marcus vuelve a las viejas tácticas de marketing para su nueva campaña de otoño

August 29, 2023
Member Exclusive

Digiday+ Research: Marketers plan to take more of their ad dollars to TikTok, Instagram for their holiday marketing

December 13, 2022
Member Exclusive

Marketing Briefing: Inflation pushes marketers to value messaging and ongoing sales promotions as they court ‘savvy shoppers’

December 13, 2022
Brands in Culture

From Galentine’s Day to Single’s Awareness Day, Olay, Visible and others look to get more out of Valentine’s Day

February 15, 2023
Gaming & Esports

Por qué McDonald’s y Coca-Cola siguen considerando los videojuegos como un canal de marketing experimental

November 17, 2023
Brands in Culture

Why State Farm used influencer marketing to attract Gen Zers to its video game competition

August 1, 2023
Business of TV

Here are three ways the Hollywood strikes will impact the TV business from the media buyer’s perspective

July 27, 2023
Member Exclusive

Research Briefing: Marketers face cost of media challenges with site display ads, email’s main barrier is scale

August 17, 2023
Sponsored

Acquisition, engagement and retention: Using marketing to take on streaming’s top challenges

May 4, 2023
Marketing on Platforms

Why brands are shifting toward ‘less precise, more accurate’ gauges for paid social

February 16, 2026
Marketing on Platforms

Advertisers aren’t happy about picking up Meta’s European tax tab

March 18, 2026
The Business of AI

Canva’s in-house agency will ‘experiment’ with what it says about the AI used in its advertising

September 15, 2023

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