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1385 Results for ‘ five questions’

Member Exclusive

Marketing Briefing: Marketers seek more performance marketing given the economic uncertainty

August 23, 2022
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Media Briefing: Publishers use registration walls as subscription bridges

July 21, 2022
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Future of TV Briefing: How the future of TV shaped up in 2022

December 21, 2022
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Media Briefing: How Semafor’s Ben Smith is building a new global newsroom

October 20, 2022
Managing Through Crisis

‘Forecasts on quicksand’: Ad spending slows as advertisers wade through economic uncertainty

June 9, 2022
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Media Briefing: How publishers are trying to get around the registration wall problem

October 13, 2022
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Future of TV Briefing: 5 questions about Netflix’s ad-supported plans

April 27, 2022
Member Exclusive

CMO Strategies: Ad-supported streaming captures viewers, but doesn’t yet dominate marketers’ playbooks

September 7, 2023
Business of TV

‘Supportive to our business’: Industry arbiter Ebiquity eyes growth amid TV measurement woes

May 26, 2022
Life Beyond the Cookie

Understanding Google’s FLoC replacement Topics, and its unanswered questions

January 27, 2022
Member Exclusive

Media Briefing: Publishers rail against opening up their first-party data in a post-cookie world

April 7, 2022
The Programmatic Publisher

The Trade Desk weathers Q1 headwinds with $315 million in revenues marking a 43% increase

May 11, 2022
Marketing on Platforms

Key questions Meta’s ads team must answer as it enters a new era

June 6, 2022

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