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2512 Results for ‘ analysts’

Member Exclusive

Marketing Briefing: What will be the top marketing and advertising trends in 2023?

January 3, 2023
Digiday @ Cannes

Omnicom reveals it’s been working with Amazon to share insights and train e-commerce personnel at all levels

June 22, 2022
Member Exclusive

Media Buying Briefing: Holding companies and attention metrics, a KPI or a currency?

February 27, 2023
Data & Privacy

Apple is quietly pushing a TV ad product with media agencies

October 12, 2022
Marketing on Platforms

As Snap restructures, marketers believe it should focus on augmented reality as it differentiates the platform

September 1, 2022
Marketing

Elon Musk’s Twitter town hall does little to assuage advertiser questions and concerns

November 10, 2022
Member Exclusive

Media Buying Briefing: How TikTok agencies work — and why they don’t fear a U.S. ban of the app

April 10, 2023
Gaming & Esports

Roblox rolls out new ad tools amid concerns around how companies market to children — the core users on the platform

September 13, 2022
Marketing on Platforms

Elon Musk’s Twitter takeover gives advertisers an easy out from the platform

November 4, 2022
Marketing on Platforms

The Rundown: Google, Meta and Amazon are on track to absorb more than 50% of all ad money in 2022

February 4, 2022
Retail Revolution

The Rundown: Pinterest’s Q2 results show progress with shoppable ads and video content

August 2, 2022
Gaming & Esports

Why succeeding in gaming is critical for Netflix’s long-term plans

July 29, 2022
Business of TV

The Rundown: Roku reports advertising slowdown in the second quarter

July 29, 2022

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