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2513 Results for ‘ analysts’

Member Exclusive

Media Briefing: What Axios’ sale says about the valuation of digital media companies

August 11, 2022
Member Exclusive

Media Briefing: Some publishers are ‘cautiously optimistic’ about Q2 while media buyers say ad spend is similar to Q1

April 13, 2023
Marketing on Platforms

Inside Penguin Random House’s play to reach avid readers on TikTok’s BookTok

September 22, 2022
Member Exclusive

Media Buying Briefing: Digital-only video players will struggle to get price increases in Q4

September 5, 2022
Managing Through Crisis

Amid gloomy forecasts can ad tech weather the storm?

August 11, 2022
Data Regulation

Criteo is on the hunt for its first EMEA CEO as a potential $65 million GDPR fine hangs over its head

August 9, 2022
Gaming & Esports

The great gaming consolidation trundles on despite economic downturn

July 21, 2022
Member Exclusive

Media Buying Briefing: How Gale became the ‘tip of the spear’ for Stagwell Media Network’s growing agency roster

October 3, 2022
Subscriptions

The Rundown: Twitter bets on long-form content in its first subscription play with Twitter Blue

November 9, 2021
Navigating Economic Instability

Esports responds to the economic downturn

July 22, 2022
Member Exclusive

CMO Strategies: Ad-supported streaming captures viewers, but doesn’t yet dominate marketers’ playbooks

September 7, 2023
Member Exclusive

Marketing Briefing: Experts say creators must ‘adapt or die’ in light of Instagram’s pivot to video

August 2, 2022
Member Exclusive

Media Buying Briefing: Media agencies embrace B2B and blend it with consumer-facing campaigns

July 11, 2022

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