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2512 Results for ‘ analysts’

Member Exclusive

Media Buying Briefing: A comprehensive look at the holding companies’ AI strategies and investments to date

July 31, 2023
Subscriptions

CNBC to test increases on its subscription prices next year

November 30, 2022
Beyond Ads

ESPN bets big on TikTok to become ‘home of hockey’ for Gen Z fans

October 17, 2022
Managing Through Crisis

The downturn ad economy: A tale of two narratives

August 1, 2022
The Programmatic Marketer

The Trade Desk’s consolidation efforts are great for advertisers and publishers. Terrible for undifferentiated SSPs

April 11, 2023
Work Life

Is the collapse of big tech’s culture overblown? Some experts think so

November 25, 2022
Brands in Culture

Why some want companies to spend more with Black-owned businesses

September 19, 2022
Brands in Culture

American Eagle taps Roblox, Meta Quest 2 to get in front of Gen Z shoppers

August 26, 2022
Beyond Ads

‘Everyone is dabbling’: Outback wants to reach younger diners through NFTs and college sports

July 15, 2022
Content & Commerce

New app launches through Apple hoping to win with ‘zero-party data’ when others haven’t

March 22, 2023
Modern Newsroom

iHeartMedia to cut U.S. real estate footprint in half

December 14, 2022
Member Exclusive

Future of TV Briefing: Short-form video rev-share options mount but have yet to amount to much

May 10, 2023
Media

Massive political advertising clashes with holiday media buying, creating a ‘tsunami’ effect for Q4

October 5, 2022

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