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15130
Results for ‘ ad product’
Subscriptions
Publishers hunting for subscribers enter the weeds of segmentation
May 17, 2018
Subscriptions
In the pivot to paid, publishers fear the churn spiral
May 16, 2018
Marketing on Platforms
‘A clone of Facebook’: Snapchat’s beta test of its reach and frequency tool is helping media buys
May 16, 2018
Future of TV
YouTube channels are seeing a lift in live video viewership
May 16, 2018
Content & Commerce
The Business Journals is launching services to diversify its revenue
May 16, 2018
Data Regulation
Google’s go-it-alone approach to GDPR rankles publishers
May 15, 2018
The Programmatic Marketer
Once a must-have, marketers sour on DMPs
May 15, 2018
Content & Commerce
Hearst Magazines Digital Media is launching a 20-person data studio
May 15, 2018
Brands in Culture
Why Lush features men and women alike in its marketing
May 15, 2018
Member Exclusive
Digiday Research: 58 percent of publishers plan to produce more long-form video
May 14, 2018
Publishing in the Platform Era
How NowThis is looking beyond Facebook
May 14, 2018
Content & Commerce
Inside the Evening Standard’s commerce play, Go London
May 14, 2018
Future of TV
News UK’s The Sun saw video views increase 60 percent after shifting to more original content
May 11, 2018
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