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    The advertiser’s guide to in-app mobile

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    Digiday+ Research: Pinterest surpasses X when it comes to brands’ usage of UGC-focused social platforms

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    The case for and against brands changing how they market to men after recent election results

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    Why marketers are reevaluating direct mail as a critical marketing channel

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    Marketing Briefing: Inside the anatomy of a successful brand comeback

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    CMO Strategies: A guide to marketers’ success metrics for ad-supported streamers, including Netflix, Prime Video and Roku

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    ‘There’s no e-commerce point-of-sale’: Farmer’s Fridge’s marketing director Liz Mella hones in on non-traditional tactics

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    WTF is weather targeting?

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    Marketing Briefing: Marketers seek help with organic, social personas amid ‘reinvigorated interest in organic content’

    May 2, 2023
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