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Electronic Arts has built its own ad server in a renewed push for ad dollars
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Special Projects
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7867
Results for ‘ Creativity’
Retail Media Rewritten
Target to launch new shopping app within ChatGPT
November 20, 2025
Business of TV
Marketers are keeping a close eye on Amazon’s shoppable Prime ads this Thanksgiving
November 27, 2024
Digiday @ Advertising Week
Advertising Week Briefing: The definitive Digiday guide to what’s in and out at Advertising Week 2024
October 4, 2024
The Sports Marketing Playbook
Why the NBA is helping basketball creators make longer YouTube videos
October 24, 2024
Evolving Agencies
Indie agency group Meet The People to add True Independent Holdings to expand media offerings
April 17, 2024
Digiday Awards
Critical Mass, Rare Beauty and Olipop are among winners of this year’s WorkLife Awards
January 27, 2026
Business of TV
Programmatic advertising on TV is set to increase this year
January 27, 2026
Member Exclusive
Ad Tech Briefing: The Trade Desk’s CFO search indicates a tough road ahead for independents
January 27, 2026
Brands in Culture
Reddit cofounder Alexis Ohanian teams with Kevin Rose to resurrect Digg
March 5, 2025
Member Exclusive
Media Buying Briefing: The 5 industry themes we’ll discuss at this week’s Media Buying Summit
October 13, 2025
The Creator Economy
As influencer marketing grows, so do micro-influencer rates: ‘there have been 10-20% fee jumps year-over-year’
July 25, 2024
Member Exclusive
Media Buying Briefing: The two types of influencer agencies, and why they have different appeal to holding companies
June 24, 2024
The Creator Economy
How independent agencies are staking their claim in the creator economy
November 19, 2024
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