The drugstore savior: How CVS CMO Norman de Greve is rethinking transparency

“My job is not to be the evangelist for the story of marketing."

The Rundown: Amazon advertising delivers

This week's Rundown includes publishers' Pinterest hopes, YouTube Red's future and Amazon's developing ad business.

European publishers’ pivot to video continues, albeit less aggressively

Digiday surveys of publisher executives found that nearly all are planning on producing more video in the coming year, but less than they initially expected.

‘You have to go beyond the algorithm’: NBCU’s Linda Yaccarino takes platforms to task

The NBCU sales chief challenged the notion that traditional media is held to higher advertising standards than the tech platforms are.

Digiday Research: European publishers’ GDPR fears recede

Digiday found that publishers were more likely to be unconcerned by the GDPR and the ePrivacy Regulation than they were five months ago.

The Rundown: The Facebook shakeout begins

The Facebook algorithm shakeout has arrived, and publishers and agencies are struggling to adapt.

Digiday Research poll: Apple News dominates publisher focus after Facebook’s news feed changes

Digiday's online poll of publisher executives found that they believe Apple News should be their priority following Facebook's algorithm change.

Digiday Research: Subscriptions dominate ads in OTT revenue models

Digiday surveyed media and advertising executives and found that over 90 percent believe subscriptions offer the best revenue models for OTT services.