As more decisions become automated, the value of a control depends on whether publishers can see its effects.

Execs at DPS described how they’re preparing for a post-search era by prioritizing direct audiences, diversified revenue and AI strategies.

John Kahan explains how Palantir lets clients control their own data destiny, and what differential privacy means as a differentiator.

Meta's Muse is ad-free for now. Don’t expect that to last.

Publishers are personalizing newsletters to get more value from readers, but questions remain over whether it's a meaningful differentiator.

This week’s Future of TV Briefing looks at how The Wall Street Journal is switching up its podcast operations to accommodate video and social.

Regulators are prising open Google’s programmatic machinery just as AI, commerce and ad tech players race to control more of the advertising stack.

WPP seems to be in the catbird seat to hold onto Coca-Cola's global media business. But will Omnicom or Dentsu win North American media?