Facebook is playing nicer with publishers by easing up on ad and content restrictions

Facebook Watch is still no jackpot. But Facebook is letting more publishers sell their own ad inventory and has warmed up to non-exclusive content.

As financial services take marketing in-house, their agencies scramble to keep up

As more finance brands take marketing and creative functions in-house, agencies are rethinking their business models.

Digiday Research: Monetization lags for European OTT video

Nearly one-third of publishers are making more content for OTT platforms, but just as many say they struggle to monetize OTT content.

The Rundown: Why agencies won’t reinvent themselves

Traditional agency legacy businesses have always had a problem with innovation.

‘We took ownership’: How The Guardian rid itself of hidden ad tech fees

"The market continues to operate under this veil of mystery which hides self-serving behavior."

How The New York Times is encouraging binge-watching of its short-form videos

“Conception” is a video series from The New York Times that explores the experiences of motherhood through different perspectives. One episode centers on a father who underwent a sex change after his child was born. Another episode focuses on a woman who could not get pregnant and whose sister had her baby. The series of […]

The Rundown: The home page is back. Again.

For digital publishers, the home page is back in vogue. In the depths of the Facebook referral era, it wasn’t uncommon to hear the homepage was “dead” and why article pages had become “the new homepage.” With users most often finding their way to publishers’ sites through links to specific articles instead of their bookmarks […]

Podcast: Publishers play it safe with new investments in video

The Digiday+ Deep Dive is a podcast available exclusively to Digiday+ members. Digiday editors discuss the week’s biggest stories, and offer a glimpse into what’s being talked about in the newsroom.  This week, Digiday senior reporter Sahil Patel joins Digiday+ managing director Jack Marshall to discuss how digital publishers are turning to outside partners to refocus […]