Media Briefing: How publishers plan to step up their podcast strategies in 2022

In this week's Media Briefing, media reporter Sara Guaglione looks at how publishers are planning to scale up their podcast businesses in 2022.

Future of TV Briefing: In 2021, TV, streaming and video productions returned to business as usual and became unusually busy

The Future of TV Briefing this week looks at how TV and digital video producers have settled into a new normal in 2021.

Marketing Briefing: Here are the trends marketers and agency execs are thinking about going into 2022

To get a sense of what's to come and what marketers are thinking about for the last gasp of 2021, Digiday asked agency execs and marketers to detail what they believe the marketing hot topics like the metaverse, privacy, CTV, return of travel and more, will be in the coming weeks.

Digiday+ Research: Publishers’ post-cookie plans are set… but they’re still worried about what’s next

After ten months of executing their gameplans, publishers' confidence in their ability to target and measure ads has not improved.

Media Buying Briefing: Brand safety in digital audio (especially podcasting) gets ‘more surgical’

Tech innovations like transcription enables refined inclusion and exclusion lists in buying podcasting, whose growth is expected to hit $2 billion by 2023.

Media Briefing: Publishers are tapping internal first-party data ‘influencers’ to rally their broader organizations

This week's Media Briefing looks at how some publishers are appointing executives to serve as internal ambassadors for their first-party data efforts while others adopt committee-based approaches.

Future of TV Briefing: Connected TV has a consent management challenge

The Future of TV Briefing this week looks at why managing privacy consent on connected TVs is uniquely challenging and what an industry working group is doing to tackle it.

Marketing Briefing: Holiday season challenges are ‘the same as last year, if not more amplified’ making it a tricky time for marketers

Supply chain problems aren’t the only reason this year’s holiday marketing is more complicated.