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‘The most controversial rebrand of the year’: Understanding the tightrope that legacy brands like Jaguar walk during a rebrand
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Results for ‘"pivot to video"’
Media
Is the Direct Sales Force in Danger?
November 29, 2012
Media
Rethinking Online Video Advertising
May 31, 2012
Media
Would Media Buyers Embrace an Upfront Video Market?
May 10, 2012
Media
How Complex Straddles the Ad Network-Publisher Divide
April 30, 2012
Media
Viacom-YouTube Fight On
April 5, 2012
Media
Video DSPs Take Hold
January 25, 2012
Media
Web Advertising Needs New Thinking for Brands
January 17, 2012
Media
Why Publishers Are Betting on Sponsored Posts
February 7, 2012
Media
Cost Per Engagement is a Mirage
October 21, 2011
Media
Remember the YouTube Killers?
September 30, 2011
Media
Appssavvy Shifts Focus
September 16, 2011
Media
Sony’s Move as Microsoft Pushes into TV
October 11, 2011
Media
Why Clickable’s David Kidder Wants the VC Bubble to Burst
October 21, 2011
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