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‘Certainly a disappointment’: Omnicom CFO’s verdict on losing PepsiCo to Publicis
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Media
Member Exclusive
Global Publishing Summit Recap: prepare for a world without cookies
March 8, 2021
Member Exclusive
Media Buying Briefing: Black-owned media companies step to the forefront of the upfront
March 8, 2021
Life Beyond the Cookie
‘They’re solving a problem’: The Washington Post readies its Zeus platform for the buy side
March 8, 2021
Beyond Ads
Why independent Black-owned media companies are not participating in agency multicultural marketplaces
March 8, 2021
Life Beyond the Cookie
‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness
March 8, 2021
Member Exclusive
Case Study: How The Week successfully created a children’s media property amid the pandemic
March 5, 2021
Beyond Ads
Bloomberg Media is testing paid tiers for virtual events
March 5, 2021
The Programmatic Marketer
‘They won’t enable our identifier’: Identity tech providers try to make sense of Google’s plan not to support alternate identifiers
March 4, 2021
Publishing in the Platform Era
PopSugar Fitness expands health and wellness coverage after success with at-home workout videos
March 4, 2021
Agency Culture
‘It moved quicker than we planned’: iProspect’s global president Amanda Morrissey on the restructure with Vizeum
March 4, 2021
Member Exclusive
Media Briefing: Media companies’ diversity reports show compounding leadership gap problem
March 4, 2021
Life Beyond the Cookie
‘We will not build alternate identifiers’: In drastic shift, Google will end behavioral targeting, profile-building in its ad products
March 3, 2021
The Programmatic Publisher
‘Stories don’t equal fluff’: Why narrative spins, not fundamentals, are driving the ad tech stock market
March 3, 2021
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