5 Foolproof Tips for a Successful Kickstarter

Amy Palmer of the band Dresden Dolls was able to raise an astounding $1.2 million on Kickstarter in June to fund her latest album. The funding she received was way more than her goal of $100,000, and now that her album was released last week, people want to know where all of the extra money she received went.

But sketchy Kickstarter money usage isn’t the point. The point is, you can raise a boatload of money on the crowd-funding platform if you follow our five foolproof tips. See below, and good luck.

More in Media

Digiday Publishing Summit September 2026 Recap: How publishers are rebuilding for the post-search era

Execs at DPS described how they’re preparing for a post-search era by prioritizing direct audiences, diversified revenue and AI strategies.

From brand deals to equity deals: creators want a stake, not just a fee

The creator economy is moving into a new phase: creators getting into companies at the ground floor through sweat equity or angel investing.

Media Briefing: Publishers question whether personalization actually pays off

Publishers are personalizing newsletters to get more value from readers, but questions remain over whether it’s a meaningful differentiator.