How Warby Parker collaborations drive the brand’s social impact

To coincide with the launch of a new limited-edition collection, Warby Parker is making a donation to The Girlgaze Project, a multimedia platform created to support women in creative roles.

In collaboration with fashion photographer Amanda de Cadenet, Warby Parker is releasing three new styles of glasses, each designed in part by de Cadenet, who also works as a writer and runs her own production company. In addition, she’s the founder of Girlgaze, which runs a charitable program that raises grant money for women in the arts.

To read the rest of this story, please visit Glossy.

More in Marketing

Beverage brands update Dry January marketing based on changing consumer habits

Today, people generally seek balance when pursuing their personalized wellness goals in a new year.

Mythbuster: What AI is not about to do in advertising

As the hype around AI thins into something closer to reality, the ad industry is quietly drawing a line around what LLMs can do — and what they will not be trusted to touch.