The definitive Digiday guide to what’s in and what’s out in social media platforms in 2023
August 23, 2023 •
• 
Social media platforms have had a busy year. From new platforms emerging, takeovers, the death of others, and that’s all before we even get to brand safety and data privacy dramas.
For a comprehensive look at the roller coaster ride that has been the social media landscape this year so far, check out what in and what’s out below. And let us know what we’ve missed.

More in Marketing

Meta’s Threads ads arrive fast, but advertisers move at their own pace
April 25, 2025
Threads ads are here, and so is the predictable wave of testing.

Privacy fatigue is setting in after Google’s cookie U-turn. But the search for alternatives hasn’t stopped
April 25, 2025
Third-party cookies are still widespread but they’re no longer foundational. The shift is already underway, it’s just no longer waiting on Chrome.

Confessions of a media buyer on Google’s third-party cookie U-turn and how it helped a ‘largely lazy’ industry innovate
April 25, 2025
For media buyers, it’s been a wild time filled with false starts, urgency and many delays to an ever-extending deadline.