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Krystal Scanlon
Krystal Scanlon
Marketing on Platforms
OpenAI gives ChatGPT ads a visual upgrade
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Pitch deck: X leans on AI and performance in a bid to win ad dollars
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TikTok launches MCP server to let AI agents run campaigns
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Ad tech is lining up behind OpenAI (it’s been here before)
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OpenAI makes it easier to run shopping ads in ChatGPT
Marketing on Platforms
‘Expand thoughtfully’: OpenAI offers ChatGPT ads to new markets including the U.K., Brazil and Japan
Marketing on Platforms
‘Maybe ChatGPT is a different kind of a place’: Why OpenAI is saying no to search budgets — for now
Marketing on Platforms
OpenAI opens up ChatGPT ads manager to the U.S. while promising third-party measurement, CPA bidding
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TikTok recreates its ads for billboards through Vistar partnership
Marketing on Platforms
OpenAI starts laying foundations for ChatGPT ads in EU
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Future of Marketing Briefing: YouTube’s creator data play is an on-ramp, not a destination
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X upgrades its ad platform in long overdue overhaul
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