Krystal Scanlon

Krystal Scanlon

Marketing on Platforms

OpenAI’s ChatGPT ads get its first conversion API partner in LiveRamp

6 hours ago
Marketing on Platforms

LinkedIn wants to own B2B creator discovery with new creator marketplace

12 hours ago
AI Revenue Generation

ChatGPT ads land in U.K. as OpenAI outlines EU privacy rules
Marketing on Platforms

TikTok now has a seat next to Amazon and Walmart in RFPs
Marketing on Platforms

Tariffs forced Temu to slash its U.S. ad spend on nearly every platform
Marketing on Platforms

X’s advertiser base is beginning to resemble its pre-Musk era
Marketing on Platforms

OpenAI turns on cost-per-action ads inside ChatGPT
Marketing on Platforms

In Graphic Detail: Why OpenAI’s ad business is still a work in progress
Marketing on Platforms

As OpenAI’s ChatGPT ad delivery improves, the doubts it created aren’t so easily fixed
Marketing on Platforms

OpenAI gives ChatGPT ads a visual upgrade
Member Exclusive

Pitch deck: X leans on AI and performance in a bid to win ad dollars
The Programmatic Marketer

Inside The Trade Desk’s Claude-powered campaign agent
Marketing on Platforms

TikTok launches MCP server to let AI agents run campaigns

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