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Still spending, still nervous: the paradox of Q4 advertising
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Marketing
Evolving Agencies
‘Necessary to attract talent’: How agencies are managing employees’ requests to move to different states
August 26, 2020
The Confessions
‘The dollar amount isn’t worth the mental toll’: Confessions of a media buyer on the pressure to keep performance up amid the pandemic
August 25, 2020
Marketing on Platforms
Microsoft’s hands-off handling of LinkedIn offers model for potential TikTok acquisition
August 24, 2020
Member Exclusive
‘Power dynamics’: Why the return to offices is more nuanced than it seems for agencies and their employees
August 24, 2020
Future of Work
‘Urgent need’: How agencies are deploying diversity and inclusion execs, forming new councils to create more equitable companies
August 21, 2020
Member Exclusive
By being too customer-obsessed, DTC startups are failing their retail employees
August 21, 2020
Future of Work
‘They need to model empathy’: Agency workers prepare for the start to a most unusual school year
August 18, 2020
Member Exclusive
A domino effect: How USPS delays may hurt e-commerce startups
August 14, 2020
The Confessions
‘I’m worried about my job’: Confessions of a stressed out ACD on homeschooling his son and working from home
August 13, 2020
Marketing on Platforms
‘No one is rushing to commit Q4 budgets’: With its future in the U.S. increasingly uncertain, media buyers are holding back spending on TikTok
August 12, 2020
Member Exclusive
‘Like being conned’: Agency employees say that fake job listings are making the already difficult job market even harder
August 10, 2020
WTF Series
WTF is redirect tracking?
August 10, 2020
Member Exclusive
Disruption, served one thread at a time: The weird world of DTC thoughtleader Twitter (1/23)
August 7, 2020
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