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Experimental Channels
Why online lit platform Wattpad is keying its organic digital strategy on TikTok videos
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The Confessions
‘A lot of waiting, watching and partying while Rome burns’: Confessions of an ad tech exec on the third-party cookie delay
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WTF Series
WTF is piggybacking?
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Marketing on Platforms
Fireball taps into streaming, Instagram to reach Gen Z of drinking age
October 6, 2022
Privacy
Why regulators are still at odds over ad tech data privacy standards
October 6, 2022
Member Exclusive
Digiday+ Research: Amazon holds untapped marketing potential for brands, agencies
October 6, 2022
Brands in Culture
How brands like Pepsi and American Eagle are investing in original sound marketing on TikTok
October 6, 2022
Gaming & Esports
Evil Geniuses is using its DEI-friendly profile to win business from brand partners like Bud Light, HP and others
October 6, 2022
Brands in Culture
Square wants to reach Hispanic consumers with new Spanish-language marketing push
October 6, 2022
Gaming & Esports
How GAMURS shows the esports journalism industry’s struggle to overcome low freelance rates
October 5, 2022
Brands in Culture
Green Mountain Coffee Roasters partners with Martha Stewart to retool its social media strategy
October 5, 2022
Member Exclusive
Future of TV Briefing: The present and future of TV and streaming’s identity layer
October 5, 2022
Managing Through Crisis
How Estonia adjusted its national branding strategy in response to the war in Ukraine
October 5, 2022
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