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As TikTok teeters, YouTube, Meta, Snapchat and more race to claim its ad dollars with incentives, discounts
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Marketing
The Programmatic Publisher
‘Masters of our domain’: Vox Media launches its own SSP
June 7, 2022
Marketing on Platforms
‘Highest conversions’: Why direct-to-consumer period care brand Viv is looking to TikTok to build community, boost brand awareness
June 6, 2022
Marketing on Platforms
‘TikTok is one of the places where culture is created’: As TikTok popularity swells, Silk looks to tap growth
June 6, 2022
Marketing on Platforms
Key questions Meta’s ads team must answer as it enters a new era
June 6, 2022
The Confessions
‘Getting through Q4 is my dream right now’: Confessions of a performance marketing agency exec fearful of a recession
June 3, 2022
Member Exclusive
Digiday+ Research: Two-thirds of brands, agencies are ready to buy ads on Netflix
June 2, 2022
Evolving Agencies
‘First to be chopped from the budget’: PR professionals weigh in on changing communications landscape as clients seek viral fame
June 2, 2022
The Programmatic Marketer
‘A shift we’re participating in’: Reflections on the quarter with PubMatic CEO Rajeev Goel
June 1, 2022
Agency Culture
‘It’s not about the time at your desk’: Why this agency is giving employees 70 days off
June 1, 2022
Gaming & Esports
“The largest acquisition we’ve had”: Why eFuse is acquiring esports media business Esports.GG
May 31, 2022
Member Exclusive
Marketing Briefing: As Juneteenth nears, some brands’ lack of diversity shows in their performative marketing
May 31, 2022
Gaming & Esports
As esports organizations widen their revenue streams, valuation continues to be a challenge
May 31, 2022
The Creator Economy
Why this startup dining app is spending all of its marketing dollars with influencers
May 30, 2022
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