Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
The fashion show production process, which traditionally happens by way of email chains, Microsoft Office, in-person meetings and printouts of Powerpoint decks, is transitioning to the digital world — albeit slowly.
At LDJ Productions, a fashion production agency that worked with eight designers on their fall 2017 shows, the team has used tools like Trello and Slack to put together resources leading up to the show date for the past two fashion week seasons.
More in Marketing
Walmart, Target, Kroger swap name brands for private labels in Thanksgiving meal deals
Walmart’s website says its meal costs 25% less than the basket it offered last year, and that the turkey was at the lowest price since 2019.
Amid search wars, Google touts YouTube, display inventory to advertisers
Google is pushing Demand Gen and YouTube to ad partners, hedging against the inevitable erosion of its search business by AI chatbots.
Future of Marketing Briefing: The agentic turn inside programmatic advertising
The arrival of the Agentic RTB Framework this week lands as this week lands as the third agentic standard in under a month.