
The Programmatic Publisher
The automation of buying media has created significant challenges and opportunities in the publishing landscape.
-
-
-
-
-
-
-
-
-
-
Member Exclusive
Media Briefing: Publishers are tapping internal first-party data ‘influencers’ to rally their broader organizations
December 9, 2021 | By Tim Peterson -
-
-
Member Exclusive
Media Briefing: Publishers’ programmatic ad businesses have rebounded to pre-pandemic levels
July 22, 2021 | By Tim Peterson -
-