Join us Sept. 14-16 in Miami to connect with top publishing leaders
The Trust Index, an online media verification and compliance organization, released a report today listing the most compliant ad networks for 2H 2010. The organization measures compliance in domestic and international ad targeting. The most compliant ad networks according to the report included AOL’s Advertising.com, AudienceScience, Casale Media, and Microsoft Media Network, among others. The report also revealed that;
37 percent of ads on verified campaigns were served below the fold (compared to 44 percent in 1H 2010)
11 percent of advertising pages included multiple ads by the same advertiser (compared to 10 percent in 1H 2010)
5 percent of ads in verified campaigns were shown alongside a competitor’s ads (compared to 4 percent in 1H 2010)
Download the full report here
More in Media
How 11 retail media networks are trying to differentiate themselves to advertisers
With the launch of myriad retail media networks, these new divisions of various consumer-facing companies are now fighting for ad dollars.
WTF is a ghost creator?
Some companies are hiring creators not for their audience, but as a mouthpiece for a very specific brief. Think execution, not creativity. This is the ghost creator.
What’s in and out for creators heading into Q4
A look at the creator economy trends heading in to Q4 2026, from clipping to creators in the C-suite, diversification and regulation.