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Digiday+ Research: Amazon gets an even stronger hold over retail media
April 1, 2025
Marketing on Platforms
Marketers are calmer about TikTok’s future in the U.S. — even as its ads team thins out
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Marketing Briefing: Marketers push for more flexible retail media deals amidst economic uncertainty
April 1, 2025
Retail Revolution
How smaller retail media networks are stepping out from the shadow of Amazon and Walmart
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Media Buying Briefing: Auto marketers aren’t slowing ad spend in face of tariff tension
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Marketing on Platforms
Ad-free platform Substack isn’t ruling out ads after all
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Advertising around Politics
‘They’re like Switzerland’: Brands walk tightrope between authenticity and political backlash
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The Creator Economy
Some B2B marketers are banking on their own employees to create content for their brands
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Marketing in Sports
Athlete creators have become must-have partners for brands at March Madness
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Generative AI
Advertisers are starting to walk away from platforms’ AI solutions that once promised them everything
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Retail Revolution
‘We’ve got to call their bluff’: Amidst retail media spend scrutiny, advertisers pull out of negotiations
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Marketing Briefing: Why the topsy-turvy economic and cultural landscape led to decision ‘paralysis’ from marketers
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CMO Strategies
CMOs are winning trust but still falling short in transforming companies, according to CEOs
March 25, 2025
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