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OpenAI’s ChatGPT ads get its first conversion API partner in LiveRamp
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Marketing
Agency Culture
‘Bullshit can work’: Advertising’s real fraud problem
March 17, 2017
Brands in Culture
What makes a good ad stunt, compared to a bad ad stunt
March 17, 2017
Agency Culture
The species discovered in agency meetings (and there are a lot of them)
March 17, 2017
Glossy
The see-now-buy-now revolution is fizzling
March 17, 2017
Retail Revolution
Startups welcome new government charter for financial tech firms
March 16, 2017
Marketing on Platforms
‘Your move, Red Lobster’: McDonald’s tweets anti-Trump message to the Internet’s shock, delight
March 16, 2017
Marketing
Bank bots, move over: BNP Paribas is putting human advice before robots
March 16, 2017
The Creator Economy
What Ted Baker has learned from shoppable video so far
March 16, 2017
Glossy
Sephora is betting big on augmented reality for beauty
March 16, 2017
The Confessions
‘Sick and tired of no one innovating’: Confessions of a financial tech entrepreneur
March 16, 2017
The Programmatic Marketer
Pernod-Ricard used weather data to target drinkers during the East Coast blizzard
March 15, 2017
Marketing
How Chase is tackling mobile payments
March 15, 2017
Glossy
Thakoon’s business restructuring is a blow to see-now-buy-now
March 15, 2017
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