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The Trade Desk missed its revenue target for the first time, here’s how CEO Jeff Green pledged to fix it
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Marketing
Marketing
‘Everything is well thought out’: How the Apple store has become a template for retailers
April 5, 2019
Marketing on Platforms
Cheatsheet: What advertisers need to know about Snap’s Partner Summit announcements
April 4, 2019
Marketing
Why the NHL took its digital media buying in-house
April 4, 2019
Marketing on Platforms
From secretive to showman: Snap’s partner summit shows off a more open and communicative company
April 4, 2019
Member Exclusive
The Rundown: Accenture’s deal for Droga5 marks a turning point for creative agencies
April 4, 2019
Marketing
Amazon is now focusing on exclusive brands, signaling a shift in strategy
April 4, 2019
Retail Revolution
Visible CMO Minjae Ormes: Phone service can be a ‘lifestyle brand’
April 4, 2019
Marketing on Platforms
Mastercard CMO Raja Rajamannar: ‘Marketing has lost a little glory’
April 4, 2019
Retail Revolution
How Madewell could become a billion-dollar brand
April 4, 2019
Marketing
Office supplies retailers want to become co-working and business service companies
April 4, 2019
Member Exclusive
How companies like Stitch Fix, Rent the Runway and Jetblack are changing the way retailers work with brands
April 4, 2019
Member Exclusive
As fast fashion falls out of style, H&M looks to reinvent itself as a champion for the environment
April 3, 2019
Marketing
‘Auditing as we know it is dead for online media’: Advertisers seek auditing alternatives
April 3, 2019
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