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Marketing
Beyond Ads
Here are safeguards brands and agencies are tapping to prevent or mitigate AI fraud
May 19, 2023
Brands in Culture
Pepsi’s summer campaign taps Bad Bunny and QR codes — and the first-party data that comes with them
May 18, 2023
Experimental Channels
Why some advertisers are reconsidering old school marketing channels
May 18, 2023
Member Exclusive
Digiday+ Research: Brands make big bet on first-party data as third-party cookie fades away
May 18, 2023
Gaming & Esports
Why FaZe Rug is the latest esports influencer to join the DTC brand craze
May 17, 2023
Equality and Opportunity
Why Black creators say relationships with platforms remain strained
May 17, 2023
Marketing on Platforms
Here are Linda Yaccarino’s likely top priorities as Twitter’s new CEO
May 17, 2023
Member Exclusive
Marketing Briefing: Why BMW, Fender and Saint Laurent are hoping people will watch their short films — but some marketers are skeptical
May 16, 2023
Gaming & Esports
Why Kick is rolling out ads — even though it doesn’t care about ad revenue
May 16, 2023
Member Exclusive
Digiday+ Research: Agencies embrace generative AI – 71% are already using it
May 16, 2023
Marketing on Platforms
Twitter’s appointment of Linda Yaccarino as CEO signals the social network’s desire to win back brands
May 15, 2023
Member Exclusive
Pitch deck: How TikTok is courting advertisers
May 15, 2023
Marketing on Platforms
Social commerce is in the cards for Reddit this year
May 15, 2023
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